Roommates, Yeezy Season is finally here, as Kanye West has officially confirmed that his new album “DONDA” is out this Friday and debuted his new single “No Child Left Behind” in the latest commercial “Beats By Dre” with the athletics star Sha ‘Carri Richardson.
As sports fans watched Game 6 of the NBA Finals, they were treated to new music by none other than Kanye West, coupled with a surprise appearance by track champion Sha’Carri Richardson. While industry insiders and other celebrities posted about Kanye’s upcoming new music, he has remained totally silent, but that all changed with the premiere of a brand new “Beats By Dre” commercial. .
In the one-minute clip, Sha’Carri is shown training on a dark running track as Kanye’s new song “No Child Left Behind” plays in the background. At the end of the commercial, the words “Live Your Truth” are displayed, followed by the release date of Kanye’s long-awaited album “DONDA”, which read “DONDA Listening Event Livestream on Apple Music Thursday at 8 p.m. ET. . This event will take place at the Mercedes Benz Stadium in Atlanta.
The ad also marks the first major public endorsement Sha’Carri Richardson has received since being officially disqualified from competition at the Tokyo Olympics due to marijuana use.
Meanwhile, Kanye West also made his triumphant return to Instagram by posting a series of photos of his clothes and showcasing his gold chains bearing the names of his four children and his mother.
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